The name “Jezreel” used here means “God sows” reflecting God’s promise of redemption to the people and the land.
Hosea 2:21-22
“It shall come to pass in that day
That I will answer,” says the Lord;
“I will answer the heavens,
And they shall answer the earth.
The earth shall answer
With grain,
With new wine,
And with oil;
They shall answer Jezreel.
PRAY THAT THE LAND OF ISRAEL WILL NEVER BE DIVIDED.
The brand was established in 1995 by Oded Brenner and Max Fichtman who were inspired by Roald Dahl’s Willy Wonka character and whimsically marketed it as Chocolate by the Bald Man.